Katutubo-KAPWA: IPs Lead Sustainable Tourism with DOT

The Katutubo-KAPWA Project, a collaboration between the Department of Tourism (DOT) and the National Commission on Indigenous Peoples (NCIP), is opening new doors for Indigenous Cultural Communities (ICCs) and Indigenous Peoples (IPs) through inclusive and culturally respectful tourism. More than just showcasing traditions, this initiative helps Indigenous communities build livelihoods, preserve heritage, and tell their stories on their terms.

Katutubo-Kapwa
Credits: DOT / Facebook

What Is the Katutubo-KAPWA Project?

The Katutubo-KAPWA Project is a national program that integrates Indigenous cultural heritage into sustainable tourism. It helps communities turn their cultural strengths into opportunities—while protecting the very traditions and land that define their identity.

At its core, the project:

  • Identifies Indigenous communities with strong tourism potential.
  • Trains local residents in hospitality and tourism entrepreneurship.
  • Supports infrastructure development, such as visitor centers and eco-trails.
  • Ensures cultural authenticity and community ownership every step of the way.

It’s not about turning Indigenous communities into tourist destinations. It’s about letting them lead the way in sharing their culture—with dignity, profit, and purpose.

How the Project Works: From Assessment to Impact

1. Community Identification and Assessment

The DOT and NCIP jointly identify ICCs/IPs who can benefit from tourism support. Assessments consider:

  • Cultural richness and heritage
  • Geographic and site accessibility
  • Community interest and readiness
  • Infrastructure needs

This process ensures that only willing and culturally equipped communities are engaged.

2. Capacity Building and Skills Training

Training workshops are held to equip Indigenous residents with:

  • Hospitality and tour guiding skills
  • Cultural presentation techniques
  • Business and entrepreneurial knowledge to manage local tourism ventures

This builds confidence and long-term sustainability for community-led tourism.

3. Infrastructure and Development Support

Tourism potential can only flourish with the right foundation. The project provides:

  • Eco-tourism trails and guided experience zones
  • Cultural learning centers or visitor reception areas
  • Accessibility improvements to reduce barriers for both locals and tourists

All infrastructure plans are tailored to the community’s environment and cultural integrity.

4. Cultural Heritage Integration

The heart of the project lies in cultural authenticity. This means:

  • Crafting tourism experiences that honor IP traditions
  • Highlighting rituals, music, crafts, textiles, and oral histories
  • Providing visitors with context, connection, and cultural education

The DOT and NCIP ensure that no part of the community’s culture is commercialized without consent or understanding.

5. Monitoring and Evaluation

A Technical Working Group (TWG) from both agencies regularly reviews:

  • How tourism activities are impacting the community
  • Whether the infrastructure and trainings are effective
  • If the benefits are equitably reaching all community members

This ensures the project remains community-centered, not just tourism-driven.

Why Katutubo-Led Tourism Matters

In many rural and Indigenous areas, tourism is one of the few growth opportunities available. But without guidance and safeguards, it can quickly exploit instead of empower.

The Katutubo-KAPWA Project flips the script. By putting ICCs/IPs at the helm, it:

  • Promotes inclusive economic development
  • Respects the cultural autonomy of Indigenous groups
  • Preserves and uplifts traditions for future generations

For Indigenous communities, it’s not about becoming hosts for tourists. It’s about becoming storytellers, guardians, and entrepreneurs—on their own land, in their own voice.

Recent Updates

Empowering Indigenous Communities Through Tourism

The Department of Tourism (DOT) and the National Commission on Indigenous Peoples (NCIP) have joined forces to uplift indigenous communities through the Katutubo-KAPWA Project.

This nationwide effort focuses on integrating Indigenous Cultural Communities (ICCs/IPs) into tourism development, creating opportunities across Luzon, Visayas, and Mindanao.

Through training, infrastructure support, and cultural promotion, the project aims to strengthen local economies while preserving heritage.

A formal agreement, signed by DOT Secretary Christina Garcia Frasco and NCIP Chair Allen A. Capuyan, marks a new chapter in sustainable tourism and indigenous empowerment.

 

Frequently Asked Questions

Who can join the Katutubo-KAPWA Project?
ICCs and IPs identified by DOT and NCIP based on cultural value, location, and readiness for tourism engagement.

What kind of training do participants receive?
Tourism skills, entrepreneurship, cultural presentation, and eco-tourism development training are provided.

Is there funding support?
Yes. The project includes funding for basic infrastructure and technical assistance to sustain tourism ventures.

Does this project risk cultural exploitation?
No. The DOT and NCIP ensure that all activities are community-approved and rooted in cultural respect.

Where can we learn more?
Interested groups may coordinate through their local NCIP office or the Department of Tourism regional branches.

Conclusion

Tourism can either preserve or erase. The Katutubo-KAPWA Project ensures it does the former—by putting Indigenous communities in charge of their own narratives. With training, support, and cultural integrity at the center, it proves that development and tradition don’t have to be at odds. In fact, they can walk hand-in-hand.

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